How Customer Support Outsourcing Benefits Small Businesses
Every founder of a small business understands the thrill of being a new entrepreneur that converts a good idea into a profitable and growing company. They kick start with a defined vision, strategy, and business culture. Young entrepreneurs aim to transform the lives of many people with a service or product.
Founders and entrepreneurs know that their new life will not be boring, until the moment when they have to handle boring tasks that keep them from what’s really matters for the business to keep ahead of the competition.
Speaking of boring stuff, a small business with a great product should never allow that customers get bored. Satisfied customers can fuel a growing business, while the opposite can really hurt the company, no matter how great the product is.
Every company invests a considerable amount of time and budget into acquiring and keeping customers. The way how a company treats people or addresses customer inquiries is crucial to retain them. Various surveys have confirmed that people are ready to pay more in exchange for satisfying customer service.
This is one of those functions that a small business should plan since the beginning. Technology has made possible for people to contact a service or product provider through different channels. They vary from phone calls, emails, social media channels, chat room, etc. A small business will a small team can’t handle all these functions. They’re going to miss the forest for the trees.
Benefits of outsourcing customer service for small businesses
Numerous companies around the world choose to outsource customer services to companies that know how to best serve every type of customer. Even large companies prefer to outsource their customer service to nearshore or offshore partner. How does outsourcing benefit small businesses?
The company can’t afford to spend the time of qualified team members into functions that are necessary, not related to their skills. These people are more helpful in another department of the company. If top talent employees start to feel like they’re not learning something new, the competition is ready to take them.
It’s too expensive to run an in-house customer service department. A small business can’t afford huge expenses in office space, equipment, and benefits administration.
People working in customer service need ongoing training about the product, communication strategies, sales, and other skills that are required in order to build a great relationship between the company and the customers. Therefore, they can handle every type of customer or scenario.
Professional and time-zone compatible service. Outsourcing companies provide 24/7multichanel/ multilingual customer service no matter the time-zone differences between the company location and customers’ location. They are available even when you’re not.
No concerns about security or confidentiality issues. There are specific contacts that both the seller and the vendor company sign about data confidentiality. On the other hand, outsourcing companies abide by legislation on data protection.
The best destination where to outsource customer service?
There are great options around the world from traditional markets like India to new alternative destinations in South Eastern Europe. The latter offer excellent service at low costs. People in Eastern Europe are young and multilingual, while the BPO industry is growing in countries like Albania, Bulgaria, and Romania.